Potentially is the career readiness platform for college and university career centers. Your programs, events and awards run inside the courses students already open, and what students do there becomes a profile that shows an employer what they can do.
Career readiness for every student, from the first semester.
Your center already reaches the students who come to you. Potentially extends that reach into the courses every student takes, makes their skills visible, and lets you run programs campus-wide without adding staff time for each student.
ReachReach every student.
Career readiness placed inside the courses students take, so first-years meet it in their first semester. What each student sees is personalized to them.
In the course she already takesEvidenceHelp students tell their skills story.
Students track how their skills develop, describe them in their own words, and show employers the evidence behind each one. When any résumé can be polished by AI, the evidence is what stands out.
Evidence attached to each skillScaleRun your center at scale.
Events, appointments, programs, awards and badges in one place, with automation doing the checking and analytics showing where to act.
Checked automatically
NACE competencies
Mapped to the NACE competencies from day one.
Insight Compass comes with a ready-made self-assessment built on the eight NACE career readiness competencies. Students complete it inside Canvas, D2L Brightspace, Blackboard or Moodle and get a personalized report with a next step from your own programs. Supervisors, mentors and peers can add 360 feedback, so students see where their own view and an observer’s differ. Your center sees readiness by school and class year, and how it moves when students take the assessment again.
NACE is a registered trademark of the National Association of Colleges and Employers. Potentially is not affiliated with or endorsed by NACE.
Birmingham City University
“We are delighted with the product and support that Potentially provides.”
Adrian GrayAward Manager, Birmingham City UniversityBirmingham City University use Potentially to embed skills development for more than 5,000 students per year.
Four phases
Career readiness happens in four phases. We support students and your center through each one.
Not an event in senior year, but four years of small steps, most of them inside the course.
Not yet sure what to pursue.Decide.
A strengths and values self-assessment in a first-year course, a first reflection, a first event booked.
Your center seesWho is still deciding, by school and class year.
Knows the direction, needs the experience.Plan.
Programs, workshops, mentoring and internship preparation, with award criteria tracked as students go.
Your center seesHow far each class has moved, and where programming is thin.
Ready to apply.Compete.
Résumé review, interview practice, and a Skills Brief for each role: the student pastes in the job posting and gets a document matching its requirements to their evidence. Badges shared to LinkedIn.
Your center seesReadiness by school and class year before the deadline, not after.
A job, graduate school or a venture confirmed.Placed.
The profile belongs to the graduate, and every skill still links to the work behind it. Employers open it by link or QR code, without an account.
Your center seesOutcomes as they happen.
For your team
The tools your center runs every day.
Everything a career center schedules, builds and recognizes, in one place, and every action lands on the same student record.
Run the center
14NovEmployer insight: engineeringThu 2:00 pm · Career center, room 2
Booked48 / 60
Waitlist · 6Check-in open
Attendance verified · added to the student’s record
Events and appointments
Talks, workshops, drop-ins and one-on-ones, with capacity, waitlists and check-in that verifies attendance.
Career planning · First yearPlaced in BUS 101 · your LMS
1Strengths and values checkAssessment
2Workshop: exploring graduate rolesEvent
3Reflection on the workshopEvidence
4Bronze award criteriaAward
+ Add step
Program builder
Build programs from self-assessments, events, content and reflection, and place them in any course on campus.
Career Readiness AwardYour criteria · tracked automatically
BronzeSilverGold
Complete a careers workshop
Attend two employer events
Log a reflection on your internship
Book a one-to-one with an adviser
Bronze Open Badge issued · share to LinkedIn
Awards and badges
Set your own criteria for bronze, silver and gold. Progress is tracked automatically, and Open Badges issue the moment a student qualifies.
Career readiness reportNACE competencies · self and 360 feedback
CommunicationProficient
TeamworkProficient
Career planningEmerging
Next step: book “Exploring graduate roles”
Readiness assessments
NACE-aligned self-assessments and 360 feedback, built with Insight Compass. See the NACE assessment →
Internship · Marketing assistantSummer · 8 weeks
Learning agreement signed
Weekly reflections · 6 of 8
Mid-point supervisor check-in
Final supervisor feedback
Supervisor feedback requested by email
Internships and experiential learning
Learning agreements, weekly reflection and supervisor feedback requested by email, with no supervisor account needed.
Résumé review · Analyst program applicationSubmitted Monday · returned Wednesday
SubmittedIn reviewReturned
Adviser commentLead with your placement project and say what changed because of it.
Next step suggested · interview practice one-on-one
Résumé review
Students submit a résumé, advisers return comments and a next step, and every review joins the student’s record.
Alongside your job platform
Potentially sits alongside your job platform, not in place of it.
Your job platform handles postings, employers and applications. Potentially adds the readiness layer underneath: the programs, assessments, awards and evidence that get students ready to apply. Your team keeps the tools it knows, and students arrive at their applications with something to show.
LinkedIn.
